Social Marketing Central!
Google Health? Hell No!
Here's something to think about before share your all your medical records on Google Health...
( This insight from Denny Hatch's latest article at Target Market Magazine:"Pounding Moonbeams ...
Beware of government—and business—self-serving doublespeak")
If it’s free, how does Google make money off Google Health?
"Much like other Google products we offer, Google Health is free to anyone who uses it. There are no ads in Google Health. Our primary focus is providing a good user experience and meeting our users’ needs."
How does Google Health protect the privacy of my health information?
You should know two main things up front:
* We will never sell your personal health information or data
* We will not share your health data with individuals or third parties unless you explicitly tell us to do so or except in certain limited circumstances described in our privacy policy.
We make it a point to let you know what information we collect when you use Google Health, how we use it, and how we keep it safe.
—FAQs on Google’s new proposal to store consumers’ personal health records, May 19, 2008
The plan was announced this past Monday, along with these FAQs. Call me silly, but my understanding is that “FAQs” means “Frequently Asked Questions.” How can there be frequently asked questions on the day it is announced? “Answers to your questions,” yes. But “Frequently Asked Questions” ... ?
Thank you Denny Hatch for pointing this out.
The FAQ swimming in my head is: Do I trust Google with my medical records, especially when they have a little "out" clause in their privacy policy?
Nope.
The Social Marketing Take-Away here...
If you're collecting info from visitor's on your blog, have a clear, no 'weasel-clause' Privacy Policy to establish trust with your prospects.
( This insight from Denny Hatch's latest article at Target Market Magazine:"Pounding Moonbeams ...
Beware of government—and business—self-serving doublespeak")
If it’s free, how does Google make money off Google Health?
"Much like other Google products we offer, Google Health is free to anyone who uses it. There are no ads in Google Health. Our primary focus is providing a good user experience and meeting our users’ needs."
How does Google Health protect the privacy of my health information?
You should know two main things up front:
* We will never sell your personal health information or data
* We will not share your health data with individuals or third parties unless you explicitly tell us to do so or except in certain limited circumstances described in our privacy policy.
We make it a point to let you know what information we collect when you use Google Health, how we use it, and how we keep it safe.
—FAQs on Google’s new proposal to store consumers’ personal health records, May 19, 2008
The plan was announced this past Monday, along with these FAQs. Call me silly, but my understanding is that “FAQs” means “Frequently Asked Questions.” How can there be frequently asked questions on the day it is announced? “Answers to your questions,” yes. But “Frequently Asked Questions” ... ?
Thank you Denny Hatch for pointing this out.
The FAQ swimming in my head is: Do I trust Google with my medical records, especially when they have a little "out" clause in their privacy policy?
Nope.
The Social Marketing Take-Away here...
If you're collecting info from visitor's on your blog, have a clear, no 'weasel-clause' Privacy Policy to establish trust with your prospects.
Tags: faq, google, privacy policy
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